{{first_name|Friend}},
Watch it. Share it. Fill the streets.
We’ve reached an important moment as the rally approaches.
We are now just days away from one of the most important pro-life gatherings New Mexico has seen, and what happens between now and Saturday will help determine how many people show up.
Over the past weeks, we have asked many of you to spread the word, invite your churches, and share the rally information. Many of you have already done that, and we are deeply grateful.
But this week we decided to take an additional step.
We have invested resources into producing and launching a short rally announcement video that is now running as digital ads across streaming platforms, social media, and other online channels throughout the region.
The goal is simple. Help more people hear about what is happening in Las Cruces.
The video is clear, direct, and very well done, and I strongly encourage you to watch it. But even more importantly, please share it with your network.
YouTube link with rally videos (ready to share now):
Send it to your family and friends.
Forward it to pastors and church leaders.
Share it with pregnancy centers, community leaders, and anyone who cares about protecting life.
Post it on Facebook, Instagram, and your other social media so others can see and share it.
Advertising helps people hear about the rally, but personal invitations are what move people to actually show up.
Right now, that invitation can come from you.
Construction has already begun on the $10 million taxpayer-funded abortion facility in Las Cruces, and this Saturday, March 14, is our community’s moment to stand together and be heard.
Every pastor who makes an announcement.
Every pregnancy center that forwards the video.
Every person who shares it with a few friends.
That is how the streets fill.
Rally Details
• WHAT: Southwest March for Life Mid-Point Rally
• WHERE: Abortion Center building site, 4391 E. Lohman Ave, Las Cruces
• WHEN: Saturday, March 14, 2026
Mass: 10:00 a.m.
Immaculate Heart of Mary
1240 S Espina St., Las Cruces
Rally: 11:30 a.m.
March: 12:30 p.m.
Gratefully in Christ,

Jessica Sifuentes
President & CEO
Southwest Coalition, Inc.
Devotional for Day 21
Intention:
For courage to invite others and stand publicly for life as the rally approaches.
Scripture:
“Let us not grow weary in doing good, for in due season we shall reap, if we do not give up.”
Galatians 6:9
Reflection:
Sometimes it can feel like our small efforts do not matter. But God often works through simple acts of faithfulness. A shared message, an invitation, or a moment of prayer can touch someone’s heart in ways we may never see. When we keep showing up and doing what is right, the Lord uses those small steps to do much more than we could imagine.
Prayer:
Lord, give us perseverance as we continue to stand for life. Strengthen our hearts and help us remain faithful in the small things. Use our words, our invitations, and our prayers to bring hope and courage to others. Amen.
Challenge:
Watch the rally video and share it with at least five people today. Pray Psalm 51 for Dr. Theard.
40 Days of Gift Giving
Each day, one Registered Prayer Volunteer from every vigil site will be selected to receive a small Southwest Coalition merchandise item that we already have on hand. It is a simple and joyful way for us to thank you for showing up and standing faithfully in prayer.
Today’s Winners Are…
Pink House/Hillrise Vigil: Jesus Alvarez
Santa Teresa Vigil: Olga Mora
UNM Vigil: Rene Munoz
Planned Parenthood El Paso Vigil: Emilio Gutierrez

